On-page SEO is the bread and butter of SEO. It's purpose is to help search engines understand your site content better and rank your site higher for users looking for that relevant information. It isn't just about words, though. Creating graphics, stunning videos, and an easy-to-use navigation are all part of on-page seo.
Search engines are always refining their algorithms to deliver high quality results to users. The goal of on-page SEO is to make your page is relevant to search engine queries and delivers the user the content they want with a user experience that is intuitive and easy to use. The more engaged a user is with your content, the more likely you will continue to show for that search query.
On-page SEO is optimizing individual web pages for key terms to rank higher in search engine results. HTML code and content are part of on-page SEO. In short, on-page SEO is everything you can control on the page. Title tags, content, videos, images, and headers are all important to on-page SEO.
Nearly half of all users still rely on organic searchs. It is paramount that your content is relevant to search queries related to your business. But, relevance isn't everything. The user needs to be able to find the information they want quickly and without problems. Include graphics and videos to draw visual interest. The more relevant content, broken down into easily readible sections, will increase user interaction and improve your rankings.